Due to Covid’s restrictions around the world, Australia is sending Sheldon Riley to perform Not the same in front of a global audience. This year all the color and chaos will be transferred to the world from Turin, Italy.
Media Week talked to Paul Clarkdirector of Blink TV about bringing the splendor and glamor of Eurovision to Australia – and bringing Australia to Eurovision.
Back in February, Clark was a member of the jury “Eurovision” – decides Australiawhich took place in the Gold Coast.
“Creatively, it was a real apple. We have a lot of great songs and some really exciting new artists.
«I was very happy that Sheldon won, this is truly a personal song and I thought the staging was reminiscent of epic Eurovision. I was very pleased with how it turned out personally. “
This year is a grand re-entry for Australia, which last year had to compete remotely Montaigne was unable to travel to Rotterdam due to Covid restrictions. For Clark, this year’s competition is an unfinished business.
«Trying to get past last year from Australia was like trying to hit a tennis ball to the other side of the world, it was just such a big question. I thought Montaigne kept herself with real grace and she was very stoic through it all and a wonderful representative. I was so proud of her. When we didn’t make it to the grand final, it shook like a bottle.
“This year it is very important for us to just come back and do something unusual on stage. We want to do something memorable. “
This year, singer and songwriter Sheldon Riley from Melbourne will appear on the Australian stage.
“When you meet Sheldon, he’s the friendliest person, he’s so warm,” Clark says. “He’s very excited about the whole process and just totally into it.
«In a sense, he was a genetic engineer for Eurovision because it’s a place that really allows people to be themselves on stage and just turn up the volume of what they want to say and who they want to be. I am very happy to be able to give him a moment that will stay with him for the rest of his life. “
For Clark, uniting Australia for Eurovision was easy, because Australians are competitive and love to know themselves on the world stage.
“Always loved to see your representatives keep up when you’re Australian, whether you’re watching the cricket team, the rugby team or the Matilda. We are far geographically from the rest of the world and you just want to be well represented.
“So in music, it’s great to be on the other end of the world and hear Empire of the Sun. song, or a Daniel Jones the song will appear on Parisian radio, it’s just so exciting, it just shocks you. “
When Australia first joined Eurovision, many saw us as a novelty more than a real competitor. However, things have changed since then, and Clark says it didn’t take us long to shake that reputation.
“I am sure that other people will come after us … I wonder how long it will be before New Zealand or Canada raise their heads and say, “Well, what about us?”. Now we are less novelty. The biggest problem is when you compete with your friends in other countries, and you end up in the semifinals, and they don’t – it’s not new.
“Along with the contest comes the realization that you are going to bring people out of Europe, and you have to be very respectful – there is always bitterness and joy with Eurovision. We have a very good history of results in the short time we have been there. “
Among the joys, colors and spectacle of Eurovision this year will be a very serious layer of the ongoing Ukrainian crisis.
«It is important that we recognize that all hearts will be with the Ukrainian act“Clark says. “The opportunity for Ukraine to take this stage and perform this song in Ukrainian will be a very special moment.
“This is one of the great things about Eurovision – it was created mainly to unite people around complex politics. This year, I think it will be a very useful process if there is a Ukrainian band and feel how their performance travels around the world to 200 million people. I think it will be really epic. “