Sustainable travel is fast becoming a buzzword, in fact, when Earth Day 2022 falls on Friday, April 22, reports show that 73% of Australian travelers say sustainable travel has become even more important in the last 12 months.
Because the news cycle is saturated with the language of climate change, 43% of Australians say they are attracted to holidays that include cleaner vehicles, tours that promote cultural or social interactions, and consciously timing holidays.
According to a study published this week, travelers are now looking for a place to relax that helps reduce their impact on the environment.
More than a quarter (26%) of respondents said they choose a direction closer to home to reduce carbon emissions, and a third (29%) admitted that they are ashamed to fly because of its impact on the environment.
The survey, commissioned by travel site Booking.com, included 30,314 responses from 32 countries.
Booking.com’s Australian region manager Melissa Allison says the figures show that travelers are careful not only about how far they travel, but also about how they get there and how they move when they’re there.
The group currently boasts more than 100,000 facilities worldwide as recognized for its sustainability efforts.
“With the undeniable impact of our lifestyle on the environment and the realities that climate change is having on Australia, we are 100% committed to leading the industry in creating a more caring and responsible way to travel,” Ms. Allison said.
“We believe that travel is and should remain a powerful source of change, bringing in-depth cultural understanding, socio-economic opportunities for all communities and the ability to rebuild and protect our planet in the long run.”
Mrs. Allison’s words are in line with the spirit of Earth Day.
Earth Day aims to accelerate solutions to combat the greatest threat to the planet, climate change, and mobilize everyone to participate.
The Earth Day 2022 topic – Invest in our planet.
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